# 30-Day Content Calendar — Lizzete Corp
**Start:** use launch day as Day 1 · All times America/New_York · CTA: chat on landing or call (321) 405-9050

| Day | Date offset | Platform | Asset | UTM | CTA |
|-----|-------------|----------|-------|-----|-----|
| 1 | Launch | LinkedIn | Post 1 positioning | linkedin / one_side | Chat |
| 1 | Launch | IG Stories | QR sticker | qr_stories | Scan/chat |
| 2 | +1 | Facebook | Caption 1 + exterior | facebook | Chat |
| 3 | +2 | Instagram | Caption 1 feed | instagram | Link in bio |
| 4 | +3 | LinkedIn | Warm DMs (5–10) | linkedin / social_dm | Chat/call |
| 5 | +4 | LinkedIn | Post 2 Pearl vs Angler | linkedin / pearl | Chat |
| 6 | +5 | IG + FB | Caption 2 kitchen | instagram + facebook | Chat |
| 7 | +6 | — | KPI review | — | — |
| 8 | +7 | Instagram Stories | Overlay ONE SIDE/BOTH | qr_stories | Call Mariam |
| 9 | +8 | Facebook | Caption 3 teams | facebook / both_sides | Chat |
| 10 | +9 | LinkedIn | Post 3 full duplex | linkedin / both_sides | Chat |
| 11 | +10 | Instagram | Unit stills carousel | instagram | Link |
| 12 | +11 | LinkedIn | Comment on aerospace/HR posts | organic | Soft CTA |
| 13 | +12 | FB + IG | Stories QR refresh | qr_stories | Scan |
| 14 | +13 | — | Mid-month KPI | — | — |
| 15 | +14 | Nextdoor (opt) | Local blurb | nextdoor | Chat |
| 16 | +15 | Instagram | Patio/outdoor still | instagram | Link |
| 17 | +16 | LinkedIn | Post 4 social proof | linkedin / social_proof | Chat |
| 18 | +17 | Facebook | Ratings proof | facebook / social_proof | Call |
| 19 | +18 | X (opt) | Short Space Coast tip | x_twitter | Link |
| 20 | +19 | IG Stories | Call Mariam sticker | qr_stories | Tel |
| 21 | +20 | — | Partner/chamber leftover push | chamber | QR print |
| 22 | +21 | LinkedIn | Reshare Mariam/Property360 | partner | Chat |
| 23 | +22 | Instagram + FB | Caption bank refresh #2 | ig/fb | Chat |
| 24 | +23 | LinkedIn | Post 5 Space Coast access | linkedin / space_coast | Chat |
| 25 | +24 | Facebook | Location angle | facebook / space_coast | Chat |
| 26 | +25 | Instagram | Carousel floorplan teaser | instagram | Link |
| 27 | +26 | X (opt) | Duplex hold reminder | x_twitter / both_sides | Link |
| 28 | +27 | LinkedIn | Soft CTA + broker line | linkedin | Call |
| 29 | +28 | IG Stories | QR + “inquire this week” | qr_stories | Scan |
| 30 | +29 | All | Month retro + Phase 2 decide | — | — |